Bernhart Associates Executive Search, LLC, collects and compiles salary data from thousands of marketing professionals during the course of each year to produce this digital marketing salary guide.  Data shown in the table below is from information collected during 2015.  Sources: Active candidates, prospective candidates, active clients, past clients, associates and partners.  Salary data collected by Bernhart Associates Executive Search, LLC, is not independently verified.

Position Title Metro Areas Pop. 20M to 2.5M Metro Areas Pop. 2.5M to 250K Metro Areas Pop. Below 250K
Minimum Mean Maximum Minimum Mean Maximum Minimum Mean Maximum
Manager of Digital Marketing $93,744 $112,871 $128,286 $85,789 $112,353 $126,820 $69,538 $78,223 $103,056
Director of Digital Marketing $131,384 $148,274 $164,937 $123,414 $141,626 $149,129 $112,378 $124,537 $136,157
Director of Ecommerce and Digital Marketing
$133,636 $153,458 $171,295 $129,936 $143,104 $166, 553 N/A N/A N/A
Manager of Marketing Analytics
$73,744 $99,871 $133,286 $75,789 $111,353 $126,820 $67,538 $78,223 $98,056
Director of Direct Marketing $126,384 $148,374 $160,937 $122,534 $141,046 $150,738 $104,378 $122,440 $133,225
Director of Ecommerce $129,636 $153,458 $177,295 $114,936 $137,104 $158, 553 $110,782 $126,620 $132,937
Vice President of Ecommerce $161,337 $198,628 $252,073 $149,890 $177,286 $228,736 $153,873 $168,295 $189,281
Vice President of Marketing $178,803 $213,546 $252,488 $170,974 $201,283 $222,893 N/A N/A N/A
Director of Marketing $132,908 $149,464 $165,286 $119,322 $144,038 $157,689 N/A N/A N/A
Manager of SEM $87,558 $112,673 $139,337 $82,453 $106,785 $123,346 $66,442 $74,143 $96,338